EXPLANATION OF CATEGORIES

 

Categories:

Category I = Real Market ( "Best Business Plan")
Category II = (Idea Competition ("Best Business Idea")

 

Category I:

In this category, the real market is being processed. This execution is a complete

Business plan required the use of criteria (see table) will be assessed.



It should be clearly defined by the following points:
Start-up or takeover of a company's definition of the target group
Planning a product launch
Complete marketing and financial plan

Maximum size (including Annex): 30 pages

 

Category II:

The best and most creative business ideas will be searched! The basic elements of the concept
for the competition of ideas and assessment are once again from the list of criteria
shows (see table).



For the competition the following points should be worked out:
Description of business idea
Planning the start-up costs

Maximum size (including Annex): 20 pages

 

Evaluation criteria:







Criterion

Category I

Category II

Basic elements and structure

25%



15%


Market / Marketing Plan / Sales

25%



20%


Business concept / feasibility / Innovative nature

15%



30%


Financials / Start-up Costs

20%



15%


Autonomy

10%



10%


Layout

5%



10%


 


 


 

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